Social Media & Digital Marketing Works
(That's kinda why you're here)

Dear Campaigner,

Social Media and Digital Marketing is the future of campaigns as we know it.

The proof is in the fact you're reading this right now.

Here’s how you got here:

First, you saw some of our content on social media.

It was put in front of you on purpose because you’re in our target market.

But it wasn’t just the content itself that got you here.

It was the strategy behind it.

Here’s how the strategy played out:

First, we targeted you with our content because you “fit the mold” of someone we can probably get good results for as a client.

Then, we made sure the content you saw was actually helpful to you.

A lot of care and effort went into that part because it’s one of the most important parts of the equation.

The reason why is because you and I both know the real key to having someone want to vote for you is to have them...

Sincerely Believe You Can Help Them

And the most effective way to get someone to believe that is to... well, actually help them.

So that’s the first thing that got your attention.

We put content in front of you that actually helped you and...

You Consumed It

We know you consumed it because the networks we put the content on actually tracked your behavior.

They knew you watched it.

Then they started showing you more content.

Here's Exactly What Happened:

You watched content from myself or my firm (Diaz Campaigns)

It helped you.

Then we made you the offer to become a client.

You paid attention because you’ve already gotten value from us.

And now you’re here...

Simple, Helpful, AND IT WORKS!

So let’s talk about how we can use this strategy to get your name out to voters... and help get you elected at the same time.

It All Starts With The Message

The first thing we’ll do is figure out your messaging strategy.

This is a fancy way of saying “we’ll figure out exactly what to say so people like you and want to vote for you.”

Most people get this all wrong, which is why you and I have such a huge opportunity.

They spend all their time trying to look cool, or trying to look like everyone else, or focusing on dumb stuff that simply gets attention but doesn’t win votes.

You’ll do the opposite because we’ll reverse engineer the psychology, needs, and desires of your voters... and then we’ll focus on the messaging that actually makes them want to vote for you.

Again - notice how you got here...

You saw messaging from us that helped you. That was very carefully created to deliver value and to “warm you up” for a pitch.

Then you saw a really soft “pitch” to become a Diaz Campaigns client.

And here you are.

We’ll create the same experience for your voters.

Here’s How:

Step 1: What To Say

Before any content is created, our team will work with you personally to craft the perfect message and the perfect angle to be the most attractive candidate in your race.

In other words, we tell you exactly what to say and how to say it so voters can know, like, and trust you as a candidate.

We don’t put words in your mouth or make you follow a script or anything “fake”.

Instead, we give you the overall theme of your core messages. Then we give you a blueprint to follow, and then you get your message out of your head and in front of your voters.

It's really that simple!

Step 2: Ask For The Vote

Every piece of content needs to include some kind of a call to action.

After all... think of who's going to be voting for you.

These are the people who have grown to know, like, and trust you as a result of the content you have put out there for them to consume.

And of course, these are the very best possible prospects because you've already built a bond with them.

They already know you.

They already like you.

They already trust you.

And chances are, they already want to vote for you.

But There's A Catch

Here it is:

You can’t just throw any old stump speech in front of them and expect it to work... even though they already know, like, and trust you.

If you do it wrong, you’ll break that bond... and all your hard work will go down the drain.

But if you do it right, you’ll be able to ask supporters for their vote and support repeatedly without sacrificing the relationship.

And the best part is you’ll see more solid votes and support when you do.

So that’s what we do in step two.

We help you craft the ask and messaging that bring in the votes.

Step 3: The Audience

The content you create will be specifically designed to do two things:

  1. Maintain the relationship you already have with people who follow you.
  2. Turn complete strangers into raving fans and votes, quickly.

That second part is where most people drop the ball.

They think you can just make a bunch of posts and the votes will come.

I promise you, It won’t.

To really win and secure those votes, you need to use the content we make for you as ads.

This is really the secret sauce.

The idea is that when you do this, you’ll get to the point where the advertising itself is working... you’re securing votes and support with each ad.

This type of advertising allows you to increase your name recognition faster than ever.

But you can’t do it without the audience strategy.

That’s why we will run all of your ad campaigns for you!

There's a science to running successful ad campaigns, and we've mastered it.

Our goal is to make sure this is the single most effective investment your campaign makes.

And we’ll work tirelessly to make sure it is.

Here’s how to get started"

This service starts at $2,500 per month and even though it's not expensive, it's definitely not for everybody.

It's only for people who are currently filed as a candidate. You must be actively campaigning and you must be willing to advertise.

We will create ad campaigns that bring potential supporters to your website and social media platforms.

I don’t want you to pay me anything until we are both 100% certain this is the best thing for you to do right now for your campaign.

And there’s no way either one of us can really know that unless we talk and get to know each other.

So if you’re interested, let's set up a time to talk ASAP.

We'll answer any questions you have, and we'll ask you a few as well.

And if we decide we’re a good fit, then we can move forward.

And if we don’t, that’s fine. If you’re happy, we're happy. It really is that simple. So with that said, fill out your info below and we’ll schedule a time to talk ASAP.

Sincerely,

Pedro Diaz

Diaz Campaigns